HERE'S EVERYTHING YOU NEED TO KNOW IF YOU'RE CHANGING YOUR BAR'S SIGNAGE
HERE'S EVERYTHING YOU NEED TO KNOW IF YOU'RE CHANGING YOUR BAR'S SIGNAGE
Your bar sign is more than just a simple sign, it is a visual statement of what your business stands for. Whether you’re looking for a complete makeover or simply want to refresh the look of your bar, here’s everything you need to know before changing your bar sign:
Define your visual identity
Before beginning the process of changing your sign, it is essential to have a clear understanding of your bar’s visual identity. What values does your business represent? What is the atmosphere you want to create? Define colors, fonts and style that align with the personality of your bar.
Choose location and regulations
Before choosing a new sign design, it is important to check if there are any local regulations or design restrictions that you must comply with. Make sure the new sign is visible and legible from the street and conforms to your local regulations.
Choose the right materials
Outdoor signs must be durable and weather resistant. Research the materials that work best for your location. Options such as aluminum, acrylic and PVC are popular due to their strength and versatility.
Think about lighting
The right lighting can make your sign stand out both day and night. LED lights are an excellent choice because of their energy efficiency and ability to create eye-catching effects. Decide whether you prefer front lighting, backlighting or a combination of both.
Opt for a creative and attractive design
The sign design should be eye-catching and memorable. Make sure the text is legible and the design is consistent with your bar’s identity. A creative approach can make a difference in the way customers perceive your business.
Maintain brand consistency
The sign change is an opportunity to reinforce your brand identity. Make sure the new design is in line with other visual elements of your business, such as the menu, website and social media.
Announces the change
Once the new sign is in place, announce the change to your customers. Share photos on social media, send an email to your customer list and celebrate the new look of your bar.
Work with professionals
While it’s tempting to do it on your own, working with design and sign professionals can ensure a high-quality result. At Grafiks we are experts in signage of all kinds, with the best professionals and materials, to make your idea a reality. Contact us for more information.
Changing your bar sign is an exciting opportunity to revamp your business image and attract new customers. Plan carefully, work with professionals and make sure the design reflects the essence of your bar. With the right sign, your bar will become an attractive focal point in your community.